Jan 27, 2025
[00:00:00] Beth Vukmanic: If one of your resolutions is to ramp up your sustainability messaging, let the SIP Certified Marketing Tips inspire you.
[00:00:07] Welcome to Marketing Tip Monday with SIP Certified. We know that customers are looking for wines labeled as sustainable. While our longer form episodes help...
Jan 16, 2025
In the face of climate uncertainty, growers wonder which grape varieties will flourish in their regions in the future, or if any will grow there at all. Joel Harms, Ph.D. student in the Department of Bioresource Engineering at McGill University in Australia is using artificial intelligence to simulate the potential to...
Jan 2, 2025
In the wine industry, it is difficult to plant to demand. At the time of this recording in December 2024, the industry finds itself in a state of oversupply. Audra Cooper Director of Grape Brokerage and Eddie Urman, Central Coast Grape Broker at Turrentine Brokerage discuss the challenges ag faces from a lighter crop to...