Jan 22, 2024
There are a lot of buzzwords today surrounding eco-friendly production:
- Regenerative
- Sustainable
- Climate smart
- Carbon footprint
- Social equity
Did you know that the sustainable winegrowing community touches all of these points?
Welcome to Marketing Tip Monday with SIP Certified. We know customers are looking for wines...
Jan 18, 2024
Ecosystem Science combines biology, chemistry, and physics to model and predict responses like wine grape yield forecasting, water management, and disease vector mapping. Joshua Fisher, Associate Professor of Environmental Science & Policy at Schmid College of Science and Technology, Chapman University and science lead...
Jan 8, 2024
Do you know where your food comes from?
“Food disconnect” is a term used to describe the average consumers lack of knowledge about where their food comes from and how it’s made.
When it comes to wine, most people only see the finished product: what’s in their glass.
Welcome to Marketing Tip Monday with SIP...
Jan 4, 2024
When it comes to nutrition in your vineyard, you need to know the environment that your vineyard is planted in including mineral nutrition, soil microbes, nitrogen from rainwater, and nutrients or potentially salt from well water. Fritz Westover, Host of the Vineyard Underground Podcast and Founder of Virtual...